Deseret Book is a publishing company and bookstore that specializes in religious and family-oriented books, music, and gifts. It is owned and operated by The Church of Jesus Christ of Latter-day Saints. Deseret Book aims to provide uplifting and inspirational content for its customers, promoting values and teachings consistent with the LDS faith. The company has a strong presence in Utah and other areas with large Mormon populations, but also serves customers worldwide through its online store.